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Moving too fast with your CRM can actually slow you down in the long run. With 40 to 70% of CRM projects failing, you don’t want all of your time and effort wasted by not taking the best approach to your implementation.
Spending over a year on a solution that doesn’t work can hurt your business in a competitive market. Businesses adopt CRM to improve processes and streamline data, but moving too quickly can result in setbacks.
At Azamba, we’ve gained insights from over 500 implementations and 20+ years in the business. Focusing on CRM adoption as the key to long-term success. Taking a step-by-step approach leads to better results.
The Crawl, Walk, Run Philosophy
Our method, backed by a 100% Money-Back Guarantee, follows the “Crawl, Walk, Run” philosophy. This means starting simple, with a small scope and budget, to achieve quick wins and a fast return on investment. Begin with a small setup, gather feedback, and involve the team. Encourage a culture of improvement by collecting suggestions, knowing that initial answers might not be perfect.
To overcome slow adoption, make the software easy to use. A user-friendly environment helps even skeptics adapt quickly. Regularly ask for feedback and show commitment to implementing valuable suggestions.
Beyond CRM Implementation: A Long-Term Perspective
The journey doesn’t stop once the system is set up. CRM is an ongoing process, not a one-time project. Modern CRMs like Microsoft Dynamics 365 can evolve quickly, starting simple and eventually transforming entire business processes. With the rise of AI, features like chat GPT and Copilot will bring new efficiencies to CRM.
Get the Best Results with CRM
Start simple and keep improving. This approach isn’t just a theory; it’s practiced. This gradual method leads to significant progress over time, maximizing your return on investment.
Ready for CRM?
Sign up for our FREE implementation program for Microsoft Dynamics 365 (a $7500 value)!
With our proven ‘Crawl, Walk, Run’ methodology based on hundreds of implementations, you will successfully roll out CRM for your team – from initial orientation and system setup to streamlined forms and data management.
Secure your spot in our FREE 5-week program. Act fast, spots are limited!
Peter Wolf is the president and founder of Azamba. He has spent the last 20 years focused on helping small and medium-sized businesses become more profitable through effective and efficient usage of CRM.
His passion is blending the promise of CRM with the realities of business needs to create successful outcomes.